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ANTs Unveils New Software Alliance Program
ANTs software, inc., a developer of high-performance SQL database management systems, today unveiled its ANTs Software Alliance Program (ASAP), a program created to extend the capabilities of the high-performance ANTs Data Server to markets and customers serviced by Value Added Resellers (VARs), Original Equipment Manufacturers (OEMs) and Independent Software Venders (ISVs). The new program is aimed at increasing the margins of ANTs channel partners by lowering software, hardware and administration costs for heavy workload, update-intensive applications. The ANTs Software Alliance Program is targeted to reach specific markets that require a high-performance RDBMS, such as financial services, government, e-business, security and health care. The ANTs Data Server is an industry-standard RDBMS built on a breakthrough, high-performance SQL query execution engine that incorporates innovative lock-free operations. Its unparalleled performance in heavy workload, update-intensive applications can be added to turbo-charge existing applications, or it can provide a unique platform for applications being developed by solution providers for their target markets at price-performance levels unavailable until now.
"Through our new Software Alliance Program, we offer partners a strong value proposition," said Steven Messino, vice president of sales for ANTs software inc. "We help them support enterprise workloads with less hardware, delivering unprecedented application performance improvements and potentially significant total-cost-of-ownership savings to their customers. We provide this distinct market advantage together with a range of sales, marketing, technical and consulting support for our partners."
Partners will receive the ANTs Data Server, sales tools, training, technical tools, and certain technical and support services. In addition, ANTs personnel are dedicated to help partners demonstrate and sell ANTs solutions