SCIENCE

Oracle partners have rapidly embraced the Oracle PartnerNetwork (OPN) Specialization program to drive better market differentiation, customer adoption and bottom line results.

The OPN Specialization Program allows the most experienced and committed partners to differentiate themselves and gain a competitive edge by spotlighting their expertise in Oracle technologies.

Today, six new Specializations are available to partners on the OPN portal, bringing the total number of OPN Specializations to 50 since the program was launched last December.

Further supporting partners with additional Enablement 2.0 resources, Oracle also announced new and enhanced partner tools. These new resources make it easier for partners to connect with customers and differentiate their solutions, quickly resolve issues online with Oracle Partner Business Center agents, and more easily manage their Oracle training towards competencies and Oracle Specialization.

From applications to disk, the expanded offerings provide partners the resources and support needed to be differentiated and recognized for their investments so customers can choose them as preferred Oracle solution providers.

Record-Level of Partners Achieve Oracle Specializations

Since the program’s inception in December of 2009, more than 200 partners have achieved specializations to differentiate their offerings, expand their business and deliver customer value.

Today, the OPN Specialization program boasts:

More than 200 Specialized partners

More than 27,000 OPN specialists

More than 5,000 implementation specialists

In addition, Oracle has enabled partners with more than 500 Boot Camp sessions and 26,000 Boot Camp days. This consolidated, intensive training is delivered by specific product areas helps partners become experts across individual Oracle technologies and achieve specialization.

New Specialization Areas Added

Six new OPN Specializations provide partners the resources they need to expand their businesses and profit with Oracle – from applications-to-disk.

And for the first time, partners will have the ability to achieve Specialization across vertical Oracle solution areas. New specializations include:

Oracle Sun Unified Storage

Oracle Sun Flash Storage

Oracle Tape Libraries

Oracle for Natural Resources

Oracle for Oil & Gas

Oracle for Consumer Goods

These new specializations are available immediately on the OPN Specialized portal and bring the number of OPN Specializations to more than 50 since the program’s launch last December.

Supporting Quote

“OPN Specialized was the most significant evolution of the OPN program in more than a decade,” said Judson Althoff, Oracle Senior Vice President of Worldwide Alliances & Channels and Embedded Sales. “The goal of the program is all about giving partners the opportunity to gain differentiation and the competitive edge they need to stand out in the marketplace. The rapid global adoption and the number of partners that are taking the opportunity to specialize today is evidence that the program is meeting those goals and delivering true impact to our partners and joint customers around the globe.”

“Our SOA specialization has helped considerably with the alignment of Oracle Sales and marketing with our own account managers. Teaming up, also with other partners, helps us to develop an individual and comprehensive customer approach for SOA. We believe in the force of the combined effort and knowledge of virtual teams to view, analyze and target customers from different angles,” said Rolf Scheuch, CTO, OPTIZ Consulting GmbH.

“Enkitec was an early adopter of the OPN Specialized Program. This program helps us to focus our service offerings on specific market segments. As a Specialized partner, we receive great support from Oracle and are recognized by our clients. We recently made a strategic investment to add Exadata into our offering, which we believe will bring incremental business and profit in the coming years,” said Wade Nicolas, President, Enkitec.